PAID SOCIAL / CONFIDENTIAL CLIENT
Insurance company.
An insurance company facing a trust problem: low-quality content, no agents in place and no previous advertising activity.
THE CHALLENGE
Better visibility starts with trust.
The company’s content was not building confidence. Its low production quality made people hesitant to trust the business, and the company had not yet started advertising.
Content that weakened trust
Low-quality content made it difficult for people to see the company as credible.
No agents in place
The business did not have insurance agents in place when the challenge was identified.
Advertising had not started
The company had not previously run advertising campaigns.
THE WORK
Taking the first step into paid social.
Vision Creatives activated Meta Ads for the insurance company, introducing paid social advertising to its marketing activity.
- Meta Ads activation
- Set up and launched advertising through Meta Ads.
THE SEARCH REPORT
The organic-search report below covers 16 months, with its dates shown separately. It measures search activity, not business growth or Meta Ads performance.
REPORTING PERIOD
Mar 13, 2025 – Jul 13, 2026
- Organic clicks
- 93.2K
- Search impressions
- 2.16M
- Average CTR
- 4.3%
- Average position
- 14.5
GOOGLE SEARCH / WEB
A view of search visibility.
Clicks count clicks on your pages in organic Google Search results. Impressions count appearances in those results. Average CTR is the share of impressions that led to a click; average position describes placement across the report.
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VISION CREATIVES / PAID ADS
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